Health and Wellness Opportunity - Health and Wellness

When you get down to the nuts and bolts of the health and wellness industry, it all boils down to credibility. In health and wellness, research equals credibilty. Real documented research in the form of true medical clinical studies available via PubMed is vitally important.

Looking through this lense, Immunocal is without a doubt a natural health world leader. The research is why it is the natural health product in drug edition of Physicians Desk Reference (PDR)in USA. The research is why it is listed in 2009 Compendium of Pharmaceuticals and Specialties (CPS) in Canada (MD's Drug Reference). As a result of this research, Immunotec has 65 world wide method of use patents for cancer treatment, aids treatment and the treatment of chronic fatigue. Immunotec has just created a website for patients, researchers and health care professionals to explain Immunocal in detail .

One whole chapter in this book discusses our product Immunocal raising glutathione in the bodyand also:

“Paper explored the extremely rare glutathione promoting components
in Immunocal and noted the implications of cellular glutathione depletion in a number of degenerative conditions and disease states including Parkinson’s, Alzheimer’s, arteriosclerosis, cataracts, cystic fibrosis, malnutrition, aging, AIDS, and cancer.”

There's lots more. For instance, both Dr. Gustavo Bounous and Dr Wulf Droge are on staff at Immunotec

Both these men are medical giants who have dedicated their lives to real medical research.

This is all wonderful and true but how can you and I benefit? Immunotec uses independent entrepreneurs to spread the word about Immunocal and Immunotec via our own home based business.

What is Health and Wellness?

Health and wellness is more than just simply the absence of disease. It is a goal and a positive attitude towards your own personal health. It's about prevention. The best way to prevent many winter road accidents resulting in intense and expensive medical care is using more salt on the roads. It is proactive not reactive. Sickness is what happens to you, wellness is something you seek out. You don't volunteer to admitted to the health care system but you do volunteer to be health and wellness oriented. Health and wellness people are committed to learning about their health and caring about what they eat and how they spend their time. While they might catch a movie and imitate a couch potato, they might also preface the movie with a half hour walk or run.

Much of what we seek in wellness is available free: a walk in the park, drinking plenty of water, maintaining a positive attitude and caring about others. Unfortunately, maintaining wellness is not all free. Commitment to wellness can cost you extra such as buying organic food, drinking filtered water, taking certain supplements, and possibly buying equipment or memberships for your favourite sports or activities.

To the non health and wellness person who drinks and smokes, all this health and wellness stuff is a waste of money. To the health and wellness person, any time, effort or money spent on improving their health is worth it. This wellness thinking is having a real effect in the market place.

"Retail sales of health and wellness consumer packaged goods reached $102.8 billion in the U.S. last year, representing growth of 15% over the previous year, according to the Natural Marketing Institute.The natural/organic personal care category showed the largest growth over 2006, at 29% to $7.8 billion, followed by organic foods and beverages at 25% to $19 billion and functional foods and beverages at 12% to $38.6 billion. “Functional and fortified foods/beverage continue to comprise the largest segment within the health and wellness category," said Maryellen Molyneaux, president of NMI, in a statement."It represents more than one-third of all industry sales.This category will continue to grow, driven by consumers’ desire for increased management of their health and more health options,and the high number of new product introductions across food and beverages that answer those needs.”

Different strokes for different folks.

Your Health and Wellness Opportunity

You can benefit from this health and wellness opportunity at 3 very different levels:

1. Consumers have a personal health wellness opportunity to benefit from some exceptional health food products.

2. Health professional/wellness consultants have access to a highly credible line of health wellness health food products that will enhance their practice .

3. Health and wellness oriented entrepreneurs have the opportunity to partner with a highly credible 10 year old company providing revolutionary health and wellness health foods to lead the wellness revolution.

Health and Wellness Movement- A Brief History

Dr. Halbert Dunn. As a founding father of the “wellness movement”, Dr. Dunn referred to the human body and its millions of cells as “organized energy”. And his original book was a collection of 29 short discussions on the key aspects of health and wellness. The movement had started.

His original definition of health and wellness was “an integrated method of functioning which is oriented to maximizing the potential of which an individual is capable, within the environment where he is functioning.”

The term health and wellness for today’s individual is still multifaceted - embracing health on every level. By way of awareness and practice, wellness entails the conscious development of the whole self.

The Berkeley Wellness Letter breaks the Health and Wellness Movement down to 3 components:

Health and wellness continues to convey different meanings to different people - depending on their lifestyles, ailments, and health priorities. A definition pulled from the dictionary suggests that “wellness is the condition of good physical and mental health, especially when maintained by proper diet and exercise.” This refers to the state of your mind as well as your body - as the two are interdependent.

If we dig deeper, we find that the definition is shifting towards a trend; the “wellness movement” that refers to the shift in people’s attitudes as a means to healthy living.

This trend began a little over a decade ago. A major cultural shift took place with respect to people’s attitudes and behaviors towards their health and wellness. Individuals adopted a pro-active approach in an effort to sustain their health and maintain their state of wellness, by way of a deliberate and conscious effort to prevent health complications.They not only seek to cure existing health ailments, they want to avert them altogether. More individuals today adhere to a lifestyle that is associated with the maintenance of good health. They want a better quality of life; in essence, they want to feel better, look better, and live longer… total wellness!

So while this and most other “modern” definitions include health for the body and mind; it is equally important to note the intertwining of the two. The literature strongly emphasizes this holistic approach; meaning that if health is lacking in one, the other suffers, and so does overall wellness.

This shift in attitude has not only captured the attention of individuals, but many healthcare professionals as well, as they too have adopted a holistic approach. They no longer treat a disease or illness in isolation, but treat the person and consider all factors that contribute to a patient’s health.